Downtown Revitalization

Ceres Downtown Revitalization Area

In 1988, the business owners located in Ceres downtown business district asked the Ceres City Council to formally establish the Ceres Downtown Revitalization Area (CDRA) under the provisions of the California Parking and Business Improvement Area Law of 1979. Upon establishment of this Business Improvement District (BID), the business owners in the CDRA agreed to assess themselves on an annual basis and pay a special assessment fee to the CDRA to fund special activities, improvements, projects, and programs, the purpose of which is to contribute to the revitalization of downtown Ceres. In 1995, the City Council appointed the members of the Ceres Planning Commission to also act as the Board to the CDRA. Annually, prior to the beginning of each new fiscal budget year, the CDRA Board considers a proposed expenditure plan for the upcoming fiscal year and recommends for approval by the Ceres City Council a specific budget for the CDRA. After approving the final budget for the upcoming fiscal year, the City Council holds a public hearing, generally in early August of each year, for the purpose of taking action to formally levy the annual assessment on the businesses within the boundaries of the CDRA. The primary activities funded by the CDRA assessments includes maintenance of the downtown planter bed landscape areas, the installation and scheduled changes to the seasonal promotional banners, and support of the signature community events that take place downtown throughout the year.

Annual Plans

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